Who we Are?

What are the stories that you are reading? And what are the stories that you are creating? And All is dedicated to the cause of the story and its storyteller. You are at the center of every story that comes to you - and we ensure that we have a role to play! Whether it is a click on your social media, or a trending topic that can be researched further, And All is at the helm of creating tangible takeaways with its unique brand of storytelling, blogging, publishing and strategy.

And All is an outfit that brings media, publishing and content strategy, together. We start by asking simple questions: “what does an astronaut do all day? Does she craft with her kids for fun?” Or, “what does a fisherman do after that early morning catch – does he turn on the TV?” Then, we begin a process of research to find and answer questions on various social media platforms. We engage, experience and record. The answers to such questions are turned into unique stories and marketing templates that help us reach out effectively - whether it is through our books, through our blog posts, through our keyword centric content and E commerce descriptions, through social media campaigns, or through our customised academic content. Get featured to get promoted - simple.

This Think Tank run E Paper, as well as the Publishing House and Brand Sculpting Outfit that have sprung from it, are answers to those simple questions. And All is an effort to understand and conclude, to open new chapters and create new worlds where your brand can reach its new potential with our content. In this world, we are busy playing with books, fashion, décor, luxuries, food, travel, philosophy, current affairs—just about anything to tickle those questions in your mind.

And All is the brain child of Devangini Mahapatra, Author, Content Writer and Infopreneur. As a writer, Devangini have been stringing words into articles, stories and poems ever since she was seven. Her experience as an MBA graduate, editor, academic writer, copywriter, content strategist and brand expert, has helped her garner meaningful insight for effective content solutions.

Feel free to leave us your feedback and comments, so that we can have a dialogue and all!

Meet The Founder

With 20 years of experience in the field of academic, content and digital writing, Devangini has literally evolved with the evolving digital era. She completed a creative writing course from the prestigious Royal Academy in England, and an MBA with dual specialization. With her writing career, she has always zoomed right to the top and done it on her own terms even as she juggled the duties of an army wife, and as a first lady of a battalion. After working with names like Amazon, Religare, Bajaj Finvest, Big Basket and many others in India and abroad, to create end to end digital campaigns, she took on the role of a publisher to fulfill her childhood dream. With And All, she has created 8 books in 8 months with 2 more before she closes the year. 
Devangini created And All Publishing to give authors a platform like none other and to bring out unique stories for the world to read. No wonder then that she has already received nominations for a prestigious Homepreneur National Award conferred by Shri Kamal Hasan, among various media coverages and a citation by the World Content Marketing Congress. Her unique promotional strategies have been acknowledged by Amitabh Bachchan himself who has recognized her efforts by directly writing to one of our authors.

Devangini Mahapatra

Founder and Authorpreneur-in-Chief