Tag: content marketing

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Inbound and Outbound Marketing: Which is What
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Inbound and Outbound Marketing: Which is What

Monday, May 07, 2018 @ 01:48 PM
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Marketing is a two way street that brings in customers for the brand building efforts carried out. This is where terms like inbound and outbound marketing come in. The responsibility of a B2B lead generation professional is to help clients generate sales ready and high quality leads needed to produce a solid ROI for their […]

Why Your Business Needs Content Marketing – Now!
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Why Your Business Needs Content Marketing – Now!

Monday, March 05, 2018 @ 01:09 PM
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In a world that has gone digital in almost all ways possible, content is the driving force for businesses. Those days of having only a physical store and expecting to earn huge profits are over! Today, there are many businesses which have only an online presence and are still reaching out to clients all over […]

Show, Don’t Tell – The Crux of Influencer Marketing
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Show, Don’t Tell – The Crux of Influencer Marketing

Tuesday, December 05, 2017 @ 09:01 PM
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There we were, me and my gang of girls, settling down for a cup of tea, celebrating our spare moments as the kids were happily (for us) away at school! Talk of home and hearth was followed by “Hey, where did you get that,” and before I knew it, I was checking out a series […]

Beyond Keywords and Backlinks – This is the new SEO
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Beyond Keywords and Backlinks – This is the new SEO

Thursday, November 23, 2017 @ 04:42 PM
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The world of optimisation and the world wide web is a huge one with new SEO tools and realities hitting us every now and then. While many of us may think that white hat and grey hat methods pertaining to keywords and backlinks as well as social media sharing is all there is to it, […]

Blogging: And How to be Good at it!
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Blogging: And How to be Good at it!

Thursday, September 22, 2016 @ 12:58 PM
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What makes a good blog? That’s the million dollar question hounding bloggers across the globe. Going digital has gone to the next level thanks to blogosphere. A blog is basically a multi utility diary that makes your presence felt, and gives you the space to let the world know what you are thinking (and why) […]